What Players Really Want
From Gamegrene.com:
As a gamemaster, your most important job is keeping the players happy. There are mundane reasons for this: if you don't have happy players, soon you won't have players at all. Ultimately you want to keep the players happy because roleplaying is a recreational activity; whether you're telling a good story or presenting difficult tactical problems, the point is to have fun. (Maastrictian) Read more from this post.